Find out exactly how many sales you need per day and per month to hit your revenue goal — for Gumroad, Etsy, Payhip, and more.
Related tools: Monthly Revenue Projection Calculator — forecast total revenue across optimistic and pessimistic scenarios.
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How Many Sales Do You Actually Need? →Before you set a price or pick a platform, you need to answer one question: how many sales does it actually take to hit your goal? Most creators guess. Here is how to know.
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Net revenue per sale = Product Price × (1 − Platform Fee %). For example, a $29 product on Gumroad (10% fee) yields $26.10 per sale.
You can't sell a fraction of a product, so the calculator uses Math.ceil() to give you the minimum whole number of sales that meets or exceeds your goal.
Gumroad: 10% flat fee. Etsy: 6.5% transaction fee (excludes listing fees and payment processing). Payhip: 5% on the free plan. Lemon Squeezy: 5% + $0.50 per transaction (this calculator uses the percentage only — add your stripe/processing cost manually for full accuracy).
No — most platforms charge an additional 2.9% + $0.30 or similar payment processing fee on top of their platform fee. To account for this, add the processing percentage to the platform fee field (e.g. enter 12.9% for Gumroad + Stripe).
Yes. Enter the monthly subscription price as your product price and your total MRR target as the monthly revenue goal. The output will show how many active subscribers you need.